Ford’s long-awaited all-electric crossover will carry the iconic pony emblem and the name Mustang Mach-E. The crossover, which is being labeled as “the latest addition to the Mustang family” by Ford, will be publicly unveiled on November 17 in Los Angeles.

Bookings for the Mustang Mach-E will open right after the unveiling whereas trim levels and customization options will be available next year. Details on this electric crossover’s powertrain are limited at the moment although what’s positive is that the Mustang Mach-E has been developed over an entirely new platform that will eventually spawn a range of sporty electric vehicles.

The current Mustang line-up is fairly comprehensive, starting from the base 4-cylinder EcoBoost version to the extremely powerful Shelby GT500 with no less than 760 horsepower. The addition of an all-electric crossover is definitely a move in the right direction for Ford; however, marketing it as a part of the Mustang range is bound to raise eyebrows among the purists.